Freelance Writing Part Two


In Part One, we began to look at the layout of newsagents and to recognise that their layout in store is based on circulation figures. With newspapers selling more than 3,000,000 copies in the UK, you might jump to the conclusion that this would be the first area to try to write for. But newspapers deal mostly in news. News, by its nature, is short-lived, immediate, on-the-scene - freelance writing draws its longevity from producing articles with a longer shelf-life. Yes, newspapers are bulked up with all sorts of sections, supplements and pull-outs, but these are often put together by senior news journalists.

As a beginning freelance writer, the magazine market – both mass and niche titles, on stands and online – is going to prove to be a more accessible and exciting arena for your work, at least at first.

Only around 10 per cent of consumer magazines have an average circulation greater than 200,000. More than this many copies every week defines a publication as a ‘mass market’ title, which means that 9 out of every 10 titles you see in the newsagent has a limited target market. That leaves a number of small special-interest titles available to consumers - ‘niche titles’- which are the main market for beginning freelance writers.

It’s all very encouraging: all those different titles mean lots of potential buyers for your articles. Here’s just a rapidly assembled sample of the many kinds of magazines that are out there looking for material from freelance writers:

Architecture

Arts and crafts

Bodybuilding

Bridal

Business

Computer games

Computers

Cycling

DVDs

Fashion

Film

Finance

Fishing

Food and wine

Gardening

Golf

Hair and make-up

Health

Hip hop music Football

Home entertainment hardware

Home improvement

Hot Rods

Hunting

Interior design

IT Business

Luxury travel