

Learn and Obey the Rules
Another point that occasionally comes up with writers is an attitude to do with ‘rules’. The attitude is 'To Hell with Rules.' It's a...

Learn what a story really is...
Learn: • what a story really is • what it is actually doing to and for you and other readers • the magnetic power that attracts readers...


Why I Don't Like Horror
The question arises from time to time, ‘Why doesn’t Clarendon House publish a horror anthology?’ It also pops up in group comment threads...


The World of Marketing #15: The Author's Role
It’s interesting that there’s an apparent fundamental dichotomy beneath the surface in the life of writers. Throughout their fiction,...


The World of Marketing # 14: 5 Principles for Setting Up a Facebook Group
I’m told fairly frequently that the Inner Circle Writers’ Group on Facebook is one of the best writers’ groups around, and the testimony...

Learn what a story really is...
Learn: • what a story really is • what it is actually doing to and for you and other readers • the magnetic power that attracts readers...


The World of Marketing # 13: Live Marketing
Earlier, we were looking at a magic long-term formula for marketing success, which I here present again in a reduced form: 1. Look at...


The World of Marketing #12: The Magic Long-Term Formula
Let’s assume that you have set up a Facebook group, an author’s page, or a dedicated website which has attracted some followers. You...


The World of Marketing # 11: Should I start a Facebook group?
Perhaps the best single business move I ever made was to open up a Facebook group. But that’s not necessarily the best thing for...