CLARENDON HOUSE PUBLICATIONS

Learn: • what a story really is • what it is actually doing to and for you and other readers ​ • the magnetic power that attracts readers...

Your primary marketing tool is your work. Your work — whether that is one book, a series of books, or a set of short stories scattered in...

What is your primary marketing tool? We’re looking at the Seven Circles of Marketing, which are summarised here: 1. Superfans 2. Fans 3....

Imagine you’re an artisan, a wood carver, going to a town to sell some items you’ve crafted. It’s a well-known market town and has a huge...

Learn: • what a story really is • what it is actually doing to and for you and other readers ​ • the magnetic power that attracts readers...

When writers put down their (often metaphorical) pens and start to look into the world of marketing, a glazed expression tends to appear...

As part of my Audience Location Service, I often ask authors to list five words which describe their own fiction. It’s an exercise...

We’ve probably all heard of binary code, the computer language of the two-valued ‘off and on’ through which even the most advanced...

Learn: • what a story really is • what it is actually doing to and for you and other readers ​ • the magnetic power that attracts readers...